In order to measure and continuously optimize the success of your online marketing strategy, it is important to set clear goals and key performance indicators (KPIs). In this article, we will give you an overview of the most important KPIs that will help you define your online marketing goals and evaluate your success. 1. website […]
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Introduction to online marketing Online marketing deals with the use of digital channels to promote and sell your company or brand. It includes a variety of strategies, including search engine optimization (SEO), search engine advertising (SEA), social media marketing, email marketing, content marketing and affiliate marketing. An important aspect of online marketing is to build
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Online marketing consulting is an important component for the success of any company in the digital age. The aim is to improve and optimize a company’s online presence in order to better reach its target group and increase sales. There are many companies in Bamberg that need online marketing advice in order to survive the
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nbound marketing is a marketing method that aims to attract, inspire and retain potential customers through relevant and helpful content. In contrast to traditional outbound marketing, in which advertising and sales messages are delivered to potential customers, inbound marketing focuses on the user and offers them added value. In this article, we explain how inbound
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E-commerce has played a significant role in the transformation of the business world in recent years. It enables companies to sell their products and services online and thus reach a larger customer base. In this article, we will look at e-commerce in Bamberg and find out how you can sell successfully online. Introduction E-commerce, or
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With over 2 billion active users per month, YouTube is one of the largest social media platforms in the world and offers companies the opportunity to reach their target group with video content. But when does YouTube make sense in the marketing mix and what factors should companies take into account? Find out more in
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With over 2 billion active users per month, YouTube is one of the largest social media platforms in the world and offers companies the opportunity to reach their target group with video content. In this article you will find out how you can use YouTube as a marketing channel, what advantages it offers and what
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Social media marketing is crucial in today’s business world. By using social media, companies can increase their presence, reach their target group and strengthen their brand. There are many small and medium-sized companies in Bamberg that want to improve their presence on social networks to promote their business. Using social networks for marketing To be
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In today’s digital world, it is important that your website is easily found by potential customers. Search engines such as Google are the most important factor here. If your website appears high up on the search results pages, your chances of getting more traffic and ultimately more customers increase. In this article, you will learn
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In today’s digital world, online advertising has become an important part of your marketing strategy. If you use online advertising, you can reach your target group better and address potential customers directly. There are many companies in Bamberg that successfully use online advertising. In this article, we will discuss effective solutions for online advertising in
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